In order to reduce the risk of damage, prepping your hair and making sure it is in good condition can mean the difference between silky, smooth strands and a fuzzy, damaged mop. “That being said, there are ways that you can reduce the damage done to hair by investing in products that are focused on hydration and repair ,” she says. It can often cause damage, leaving hair with split ends, dryness and more prone to breakage,” explains Cloud Nine and Evo Creative Director, Lauren McCowan. While a necessary evil, you can imagine why it takes its toll on your hair “When you bleach your hair, you are effectively removing all colour from your hair, so it is quite a damaging colouring method. Hair bleach basically works in the same way as household bleach does to get rid of stains : it remove s your hair’s natural pigment by stripping it of the natural melanin or artificial pigment (if you have dyed your hair).
Bleaching your hair before colouring helps the hair colour to penetrate deeper into the hair, meaning you’ll get the exact colour you want and the result will actually last longer. If you have dark hair and you’re looking to lighten your locks, or go full-on peroxide blonde, or dye it an on-trend shade (think Kylie Jenner’s pastel blue shade, or those grey and silver tones we’re seeing everywhere right now), your hair will need to be bleached first before you can put a lighter tone over the top. “It is important to be realistic about what look you want to achieve by bleaching the hair and the time frame in which you can do this with the least amount of damage,” he adds. “Bleach can damage the hair if the process is not done correctly and the right steps aren’t taken to protect the hair, ” says Sydney hairstylist Brad Ngata. Even more so if used incorrectly at home.īut, thanks to our favourite A-listers, platinum blonde hair is 'in' and seeing as many of us are short on time and/or money to get it done professionally, DIY hair bleaching is the next best thing.
The product you need for the job is bleach and while it’s what the pros use in the salons, it can be very destructive on hair. While we love soaking up inspo from our favourite celebs, it’s worth noting that when you go from one end of the spectrum (dark) to the other (light), there's actually a whole lot of room for error. From Kylie Jenner to Kim Kardashian, dramatic hair colour changes have become so popular that it’s now become the norm to see some of your favourite celebs rocking that platinum blonde colour.
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